My Minimalist Makeup Routine

It’s taken me a few years, but I’ve finally got a complete clean, minimalist makeup routine.
Transitioning to a clean makeup routine (and beauty) is daunting at first and expensive. I recommend starting with items in your routine you often switch up (i.e. not that tried and true product you swear by). Once you get those taken care of, you can start on trying to find nontoxic alternatives to everything else.
I talk about how to find clean beauty and non toxic makeup brands because it isnโt straightforward. We’re also all busy, so shopping at your go-to stores makes it an easier process!
Clean beauty is an important part of sustainable living (what we put on our skin matters as much as what we wash down the drain). Be sure to check out these other clean beauty roundups:
Crunchi Review
Crunchi Makeup Review
Must Have Beautycounter Products & Reviews
Clean Beauty at Nordstrom
Clean Beauty at Target
Clean Beauty at Walmart
Clean Beauty at ULTA

CONTENTS
Minimalist Makeup Routine
Below is everything in my clean makeup routine. In the summer, I tone it down even more. See my summer makeup routine to see what’s year round and what can be dropped for a lower key look.
You can also see my clean beauty skincare routine as well as my go to non toxic hair products! Minimalist makeup is really only possible with good skin. I can’t recommend these Crunchi skincare enough. They’ve really done great things for my skin, especially the vitamin C serum and the exfoliating mask.

Primer
Primers are usually the first item I forget in my routine, but this one is pretty fantastic and having that moisturized base really makes your makeup stay in place!
This moisturizing primer goes on smoothly, giving you luminous, moisturized skin to leave on its own or to top with makeup.

Concealer
This My Alibi Liquid Concealer was the first Crunchi makeup product I bought โ because itโs what I needed. A little goes a looooong way with all Crunchi makeup and skin care.
The color is spot on for me (I use L5 โ the lightest color), doesnโt rest in creases or dry out, and it goes on easily.

TINTED SPF/FOUNDATION
A lot of people hype up this Crunchi foundation and I do love it. It’s wonderfully lightweight, goes on easily, and makes my skin feel so good – during and after use.It’s the best natural foundation!
I alternate between this foundation and the Sunlight Tinted SPF which has a little less coverage, so I don’t’ need as much makeup if I feel like going extra light.
A few years ago, I switched to tinted SPFs when I realized it was time to stop wearing foundation!
If you’re looking for a very lightweight tinted SPF, however, I can’t recommend this one enough. It’s perfectly lightweight, offers 50 SPF, and the container is curbside recyclable! I think it’s the best clean tinted moisturizer!
See more non toxic sunscreen recommendations, including these two!
Remember that makeup performs better with healthier skin. See my AM skincare routine, my favorite winter skin care routine, and the benefits of facial serum.


BLUSH
This is my first liquid blush stick and I love it. I love the “guava” year round and the “pomegranate” is a great step up! I love that I can dab it in with my fingers or use my angled blush brush! See how to apply liquid blush here if you’ve never used one.
I also love this Westman Atelier blush stick (I use couchette). It requires just one swipe on each cheek. Then either rub it in for a very subtle color or dab it in for something more definite!

HIGHLIGHTING BALM
This was the last replacement of “toxic” makeup in my routine. This highlighting balm is a cream base, so it stays moisturized all day long and doesn’t settled into skin.
Swirl 4th finger and tap onto cheeks bones, around outer eye, on bridge of nose, and tap across forehead in winter! It’s also a refillable makeup product!


EYELINER
After taking a few years off of wearing eyeliner, I finally decided to start hunting a clean one down. Let me tell you it wasn’t the easiest. A friend recommended this ILIA gel eyeliner. I have the dusk-brown and love the formula and ease of application. I’ve been using it for a few years now and never feel the need for anything else.
I wish the eyeliner wasn’t in a plastic container (makeup recycling here I come)and I haven’t mastered how to get a very thin line, but otherwise I’m enjoying it!
You can see one of my few easy eyeshadow looks with this eyeliner here.

BROW GEL
Iโve shared this ILIA essential brow gel before. Itโs just perfect for me. Eyebrow products were the last thing I added to my setup, but one of the first things I switched out in my clean makeup routine!
I use the blonde color as I always have in eyebrow products. Though itโs a gel, it doesnโt go on heavily or cake at all! Iโm really loving the ILIA brow gel!
And be sure to read my eyebrow growth serum review about a product that helped me fill in my brows with just one tube!

BROW PENCIL
I go through phases with eyebrow gel or pencils, so I’m sharing them both. The Nutribrow pencil is a great one! I use the lightest blonde color, but it comes in 4 shades. Note that it doesn’t have an eyebrow brush attached (to save on packaging and waste), do make sure you have one.

MASCARA
So. My mascara is the one product that HAS to be perfect – non toxic makeup or otherwise. I have sensitive eyes but want good coverage. Iโve tried a few clean options (read my natural mascara reviews) and have had mixed experiences.
My two favorites are the ILIA Limitless Lash Mascara and the Gen See Sport mascara. The latter has a fiber wand which I’m more used to. Both are fabulous products.
And then I don’t wear much lipstick, just one of these natural lip balms or chapsticks and I’m all set! I do have these lip crayons that I use when I want a little long-lasting color!! If you like shine, see this list of natural lip glosses!
I’ve just recently added scent to my routine as well with these beautiful nontoxic perfume rollerballs!
Looking for summer beauty? You’ll love that list of must-have products and best practices for that au natural summer look!
Product List
- Smart Primer
- My Alibi concealer
- Sunlight Tinted SPF
- Beautifully Flawless Foundation
- Liquid Blush
- Blush stick
- Highlighting Balm
- Gel eyeliner
- Brow gel
- Nutribrow Pencil
- Sport Mascara
See more sustainable product reviews as well as my favorite non toxic hair products and my complete Innersense organic hair product reviews!